March 31, 2022

The Importance of Hiring eCommerce Fulfillment Services as You Grow Your Small Businesses

Fulfyld Team

Every company, whether it’s small or big, must have an effective solution for sales channels and fulfillment services, especially when dealing with an online store. Currently, people want fast deliveries, lower shipping costs, and exceptional customer service.

If you’re starting a small business, you may have everything under control, for now. However, you will notice that, as your company grows, the fulfillment process will ultimately become too overwhelming for you to handle.

There’s a lot of competition surrounding the eCommerce business world, so it’s vital that you stay ahead of them with the right fulfillment companies. If you haven’t considered requesting eCommerce fulfillment centers for your company, the following post is going to walk you through the entire process that you have a better idea of how everything works.

 

What Is a Fulfillment Service?

   

Let’s go over the basics: A fulfillment center (or an eCommerce fulfillment service) represents a vital part of your operation center. Here, your eCommerce business will deal with several factors to satisfy your customers, such as the following:

  • Picking and packing orders
  • Shipping
  • Receiving inventory
  • Managing inventory
  • Handling returns
  • and more!

If you were working alone or with a small team, you would need to handle all of those processes yourselves, which will take a lot of focus out of your online store. However, thanks to eCommerce fulfillment companies, you will be able to have peace of mind while you handle your sales channels, provided you choose the right fulfillment company to work with.

 

Why Would You Possibly Need a Fulfillment Center?

In case you’re a small business owner, you may still be reluctant to hire an eCommerce fulfillment company. Partially, you may be right. You could potentially handle inventory storage, packaging, shipping, and everything else on your own. However, what happens when your business grows and you simply can’t deal with customer expectations anymore?

The main success point of eCommerce businesses is exceptional customer service. If you can’t ensure that critical part, you may not meet your business goals for the future. While we’re not saying you should look for fulfillment centers right upon opening your small business, you may think about that as an eventual option once your business grows.

 

Potential Problems with Businesses That Don’t Work with Fulfillment Services

Some business owners decide to never hire a fulfillment provider and take care of the inventory management themselves. As mentioned before, this may work at first, but if you want to meet customer expectations, you’re going to have a bad time once you grow.

The fulfillment process covers one vital part that most small business owners don’t account for, and that’s overselling.

In the following section, we’re going to tell you about how poor inventory management could lead to your business’s failure.

Overselling

As the name implies, overselling happens when you sell more products than what you currently have in stock. You may already tell how terrible this can be for an eCommerce business since getting an “Out of Stock” message can be outrageous for a client.

However, overselling affects both the client and the retailer. Overall, the client gets a poor customer experience, and the retailer loses sales (and also gets negative feedback from the angry customer).

It’s vital to note that “Out of Stock” messages can truly affect an online store’s placement in search results, which therefore can make users leave the company with no intentions of coming back.

What to Do

There are many things to do to solve this problem, such as keeping count of your inventory at all times or using barcode scanners to keep track of everything. However, if you want to take that weight off of your shoulders, you may hire a fulfillment company to do the process for you.

Fulfillment centers, such as Fulfyld, can take of any order fulfillment services you may need, taking your eCommerce businesses to the next level without you having to worry about overselling and not keeping up with customers’ demands.

Underselling or Stockouts

Stockouts aren’t as severe as overselling, but they can still be disappointing for customers of eCommerce businesses. Here, you currently have an item out of stock, which shows on your category listing.

While that’s not a problem per se, if that product is one that tends to sell well, it can make your company look under-stocked, which can become a problem in the long run.

On the other hand, underselling happens when you don’t know exactly the quantity of a product you currently have in stock, which could cause problems with your listings online.

What to Do

As mentioned before, the best solution to this problem is to get a better inventory management system through fulfillment services. Whether you have one or multiple fulfillment centers, you’re much more likely to track down everything without having to worry about customer dissatisfaction.

Remember that fulfillment companies take care of everything from stocking to managing to national/international shipping processes, so if you’re looking for an eCommerce fulfillment provider, you may start looking today!

Picking/Shipping Problems

Human error is sometimes unavoidable. Thankfully, all of those are solved through having the right fulfillment process. Regarding this issue, here’s what happens.

  • Your employee picks the wrong product to ship
  • Your employee ships the wrong product on an order
  • Your employee ships a damaged product

What to Do

Regardless of the issue type, you must take care of it through Quality Control measures. There are many ways to go around Quality Control, but if you want to go the easy route, you may hire eCommerce fulfillment companies.

When you work with a fulfillment center, you don’t have to worry about any of those problems since the entire team ensures you’re picking and shipping the right products every single time, therefore, reducing customer dissatisfaction rates.

 

How Your Small Business Can Benefit from Working with a Fulfillment Provider

There are dozens of benefits you can get from working with a fulfillment center. The primary benefit is that you get to leave the eCommerce fulfillment process to other people, leaving you plenty of room to handle your store. However, let’s take a look at what a fulfillment services company can do for you.

Extending Your Businesses’ Reach

As you may already know, a considerable percentage of the entire world’s population is already a digital buyer. Even if you’re starting as a local business, you never know when the opportunity to take it global may strike!

If you work with fulfillment centers that work on an international network, you can transform your local business into an international one and experience a significant increase in sales.

Freeing Up Space In Your Current Storage Center

Typically, start-ups with eCommerce sites use garages or basements as their storage center. While that process may work at first, you may eventually need much more space as your company expands.

Keep in mind you’re going to have a lot of boxes, packaging supplies, bubble wrap; and on top of that, your products. You won’t even have space to work anymore!

The solution here is to work with a fulfillment center so that you don’t have to deal with all of those supplies and focus on other vital parts of your business.

Improve Your Customer Service

As mentioned before, proper customer service stays on top of things that a business must take care of, regardless of its size. Keeping a customer nowadays is much harder than before since they have many more demands regarding online services.

You may not notice at first, but having poor customer service can make your company lose hundreds of thousands each year! Moreover, there are dozens of different companies doing the same thing you’re doing, so it won’t be hard for customers to look somewhere else.

Thankfully, a fulfillment center like the one at Fulfyld has top-of-the-line customer support, two-day guaranteed shipping, and many other quality factors that will help your company keep as many customers as possible.

Have Better Focus and Scalability

If you have a small business, the chances are that you’re doing several things at once. You may be able to juggle a few tasks at first, but once you grow, you may have to use some help.

Keep in mind that, as a business owner, you must take care of sourcing your suppliers, making marketing campaigns, engaging in customer support, packaging and shipping, and more.

If you don’t want to lose your head over your business, make sure to seek help from a reputable fulfillment service company that can organize things in a much more efficient way.

On the other hand, scalability is something that all successful eCommerce businesses deal with. You may be able to handle your order fulfillment process manually over some time, but what happens when your website gains much more traffic and orders? The order fulfillment process now becomes a daunting task.

However, if you outsource to fulfillment solutions, you can meet your customers’ demands, have a better, automated order fulfillment process, and not lose customers over small mistakes.

Offer Customized Packaging

Some fulfillment service providers allow you to create custom shipping boxes. This may seem like a small addition, but if you take a look at the big picture, customers love that companies think about them.

With an eCommerce fulfillment solution, you could offer customized packaging based on birthdays, anniversaries, loyalty awards, special events, or even demographics.

In the end, customized packaging through a fulfillment center can help you build customer loyalty in the long run, which is something that’ll help you immensely when you build your brand.

Lower Shipping and Operating Costs

Some people believe that requesting a fulfillment service for their order fulfillment process involves spending money unnecessarily. However, this is not true. Keep in mind that an eCommerce fulfillment partner works with national and global facilities, which often provide shipping discounts.

If you work with different fulfillment centers, for example, you could work with the company to greatly reduce your shipping costs, especially regarding international shipping.

On the other hand, you may have to deal with several extra expenses if you take care of everything separately. However, if you outsource fulfillment to another company, you won’t have to worry about quality control, employees, packaging supplies, and many other costs separately. On the contrary, your fulfillment partners will take care of everything for you, and you may only have to pay a flat fee.

 

How Can You Find the Right eCommerce Fulfillment Providers?

Logically, not everyone has the same goals and needs, so you must look for a partner that can comply with most -or all- of your business needs. Some of the factors you may consider when looking for the right people involve the following:

Turnaround Time

Shipping is a vital process of any eCommerce site. Overall, you should focus on companies that can give you the least amount of days for shipping. Fulfyld, for example, offers a two-day guaranteed shipping service, which competes with Amazon Prime’s delivery service. Thanks to that, you don’t have to worry about angry customers for a while.

Remember, the longer the product takes to get to your customer’s doorstep, the worse it will be for you. Make sure you’re working with people with decent turnaround times.

Customer Support

As mentioned dozens of times throughout this post, customer support is vital. If you have a small team, customer support can be a nightmare. However, if you work with the right company, you may not even notice when there’s a problem since the company will already have it sorted out for you.

Fulfillment Center Location and Specialization

Regardless of where your store is located or what products it sells, you must work with a fulfillment company that works with centrally-located storage facilities; that way, shipping becomes much more accessible and faster for the customer.

Moreover, you must look for a fulfillment center that can deal with your product type. If you work with bulky items, make sure you work with people that can handle those products accordingly.

 

How Does Fulfyld Work?

Overall, Fulfyld focuses solely on eCommerce businesses so that you can work on your brand while the team handles the rest. Some of the most interesting and remarkable offerings from this company include:

  • B2B Distribution
  • Subscription Box Fulfillment
  • Omnichannel
  • eCommerce Fulfillment
  • Enterprise eCommerce Management
  • Fulfillment by Amazon Prep Services
  • Custom Packaging
  • Contract Manufacturing
  • Crowdfunding Campaign Management
  • Guaranteed Two-Day Shipping

Integrating Your Store with Fulfyld

First, you can check all the integrations available for your small business. Currently, we work with popular services, including:

  • Amazon
  • Bigcommerce
  • Shopify and Shopify Plus
  • eBay
  • Magento
  • Walmart Marketplace
  • WooCommerce

Once you connect your store, simply import your products to begin the process.

Next Steps

Right after you’ve fully integrated your store with Fulfyld, all you have to do is send your inventory to one of its fulfillment centers, wait for a customer to place an order, and let the team do the rest.

If you’re wondering what fulfillment services cost with this company, you can request a quote today and get a clearer idea of what you’re going to work with.

 

Bottom Line | Is Working with a Fulfillment Center Worth It?

Absolutely! Regardless of the size of your business, your fulfillment costs will stack up as the company grows. However, if you choose to work with a reputable fulfillment center, you’re going to solely focus on developing your brand while the fulfillment team handles the rest, such as the shipping process, customer support, and others.

If you’re wondering what else a fulfillment center can do for you, make sure to check our other blog posts on how to take your eCommerce business to the next level!

Meta Description: Are you struggling with managing your small business? Consider working with a fulfillment service, and take your business to the next level!

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