The Full Circle: Our 3PL Exploration and Homecoming

• We tried multiple 3PLs based on location, but returned to Fulfyld for their service quality
• We’ve gained peace of mind knowing our specialty food products are handled properly
• Our customers receive consistent, accurate orders with appropriate care
• We benefit from clear communication and quick problem-solving from dedicated account managers

Baking Without Boundaries: Our Gluten-Free Mission

At Nicole’s Best Gluten Free Flour, we create a specialized multipurpose gluten-free flour blend developed by me, Nicole Hunn. I am a gluten-free baking expert and cookbook author who also runs the popular blog “Gluten Free on a Shoestring” with over 800 original recipes.

Our motto, “Best Selling. Best Tasting. Best Choice.” reflects our commitment to quality. We’ve developed our signature flour blend to provide consistent baking results for various applications, from breads and pastries to cookies and cakes.

Our Hard Lesson in 3PL Priorities

We initially left Fulfyld to try other 3PLs that seemed more conveniently located. 

On paper, they looked great. But we quickly learned that location advantages mean nothing when basic service requirements aren’t met.

Our frustrations with other 3PLs included:

• Slow responses to inventory and shipping questions
• Lack of understanding about our specialty food product requirements
• Generic customer service channels that didn’t address our specific needs
• Inconsistent handling that affected product quality

For a specialty food brand like ours, proper handling is crucial. Our customers depend on our products for their dietary needs, making reliability and product care essential to our brand promise.

The Non-Negotiable We Learned the Hard Way

Following our dissatisfaction with various 3PLs, we decided to revert to Fulfyld, acknowledging that their customer-oriented approach offered greater value than those providers that initially appeared more promising location.

What brought us back to Fulfyld:

• Their dedicated account managers who truly understand our product requirements
• Their ability to find solutions quickly when issues arise
• Their clear service level agreements (SLAs) that maintain consistent standards
• Their genuine interest in our business success

From Chasing Answers to Growing Our Brand

The difference in customer service quality between Fulfyld and other providers was immediately apparent after our return.

With other 3PLs, we spent hours every week chasing down answers about basic fulfillment issues. Now with Fulfyld, those hours go back into product development and marketing our brand.

After coming back to Fulfyld:

• We no longer worry about whether our flour is being stored properly
• Our customers receive their orders correctly and on time
• We’ve eliminated the stress of managing fulfillment problems
• We can focus on growing our product line and expanding our reach

For our specialty food brand, these benefits far outweigh any potential location advantages we initially sought from other providers.

Is Your Specialty Food Brand Getting the Special Handling It Needs?

If you’re a specialty food company facing challenges with fulfillment partners who don’t grasp your specific needs, we’ve experienced that journey. We explored the alternatives and found that service quality outweighs all others considerations.

For specialty food brands like ours, finding a fulfillment partner who understands food handling requirements isn’t just about convenience – it’s essential to maintaining product integrity and customer trust.

So, if you are, like us, eager to experience fulfillment cooperation with a 3PL that truly prioritizes the unique needs of your brand, make sure to reach out to Fulfyld. Let them take care of the logistics, and focus on growing your brand – Trust us, your products will be in very safe and capable hands.